Articles by John Kille

John Kille, PhD is a Principal UX Engineer/Researcher at MSTS, a global FinTech company. Over the past decade he has led extensive user-centered design and customer research projects in the lab, online, and in the field across the US and in countries such as India, Germany, and the Netherlands. Twitter: @johnkille

Creating and Implementing a Scorecard System to Increase Organizational User Experience Maturity
A group of musicians giving a concert on stage, including a piano player, drummer, and stand-up bass.

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In this article, the author walks through the process they used to build and roll out a user-centric scorecard to help teams increase UX maturity. [続きを読む]

現在の顧客：狩野モデルはペルソナの鮮度維持に役立つ

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5つのカテゴリーによって顧客満足度を測定する「狩野モデル」に照らして製品と人間行動の進展を理解することは、ペルソナをリフレッシュするのに役立つ。 [続きを読む]