Articles by Sara Mesing

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Sara Mesing is an account manager at XPLANE, a design consultancy based in Portland, Ore. She focuses on pioneering an HCD approach at all levels of the organization. Prior to her current position, she worked in service design, user acquisition marketing and event management. Sara holds an MBA with a focus on design strategy from Case Western Reserve University.

Service Design: Internal Processes for Great Customer Experiences

Service design diagram

Today’s focus on intangible experiences means designers seek new ways to collaborate with organizations. Service design marries human-centered design with organizations’ operational and process capabilities. [Read More]