Incorporating the Jobs to Be Done Framework (Book Review)

Jim Kalbach’s Jobs to be Done Playbook is a detailed guide for incorporating jobs to be done (JTBD) into any product, service, or user experience design process. “At its core, the concept of JTBD is straightforward: focus on people’s objectives independent of the means used to accomplish them,” says Kalbach in his introduction (xii). Aimed […] [Read More]
UX Governance for Education in the Time of COVID-19

Presents a case for the need to create UX governance structures to guide the development of online education during COVID-19. [Read More]
Usability Aspects of Wearable Technology

Wearable technologies will be prevalent in the future. This article explores the usability factors to be considered in the creation and deployment of wearable devices. [Read More]
Reliability and Validity: Ensuring a Foolproof UX Research Plan

Methodical user research following best practices yields good results, but are they “reliable” or “valid”? Here's how we apply social science concepts to UX research. [Read More]
How Words Can Influence the User Experience (Book Review)

A review of Writing is Designing. This book describes how content influences user experience and provides best practices around writing content. [Read More]