Articles by Scott Harriman

Scott HarrimanScott Harriman is a senior designer in the User Experience group at AutoTrader.com. He spends his time on innovative advertising projects and building immersive page takeover ads for web and mobile platforms. His work in the area of excellence in design collaboration has been recognized with a Regional Emmy, a Communicator Award, and a Horizon Interactive Award.

Better Page Takeover Ad Design: Finding the Sweet Spot

Screenshot of ad takeover.

Maybe you hate online ads. Maybe you ignore them. But if you work on the UX of a site that includes page takeover ads, you can incorporate better user experience principles in creating them. [Read More]