Articles by Sebastian Gerhardt

Sebastian Gerhard's profile pictureSebastian Gerhardt is a customer insight expert at FoundersLane. He is dedicated to empathetic user experience design for emotionally intense settings such as for patients undergoing surgical treatment or addressing social needs for chronically ill users.


Cartoon strip of a person asking a doctor for advice on how she can start-up her business. However, the doctor says he has a waiting room full of patients, and his first order of his business is to get her to leave.

大多数初次涉足医疗保健创新领域的人士都会沮丧地发现,他们很难找到医生帮助他们进行用户研究 [阅读详情]