Articles by Silvia Inéz Salazar
Silvia Inéz Salazar is currently the informatics laboratory manager in the Office of Communication and Public Liaison at the National Cancer Institute, U.S. National Institutes of Health. She conducts social science research to identify the cancer education needs of people affected by cancer and the healthcare professionals that serve them.
Spanish Language Personas: Informing the Design of Healthcare Websites

Research for Spanish-language personas showed that Latinos in the U.S. have consistent user needs related to culture and language that are applicable to all types of health information websites. [Read More]
Language Barriers in Healthcare Information: Communicating with Bilingual Users
When adapting online health information for Latinos, employ “transcreation” or adaptation based on design guidelines that encompass cultural and linguistic needs, rather than just translation. [Read More]