Articles by Sin Lee Loh
Sin Lee Loh is a user experience researcher at eBay, currently focused on buyer experiences but previously focused on conducting research in Latin America and Russia. Sin most recently conducted ethnographic research in Brazil. Twitter: @sinleeloh
预测意料之外的情况:开展全球研究的技巧

进行全球研究时往往会出现后勤和文化方面的诸多独特挑战,这些挑战可能与研究人员和利益相关者的假设不符。保持开放思维并做好准备,是项目成功的关键。 [阅读详情]