Localizing your site for Asia may mean a radically different design, brand-new elements, or country-specific SEO.
Multilanguage design (often called localization) can help websites scale and reach new international markets. But multilanguage design is more than just literal translations of words.
![](https://uxpamagazine.org/wp-content/uploads/2017/09/17-4-Pang-FI-1.jpg)
Thinking critically and creatively about how you use data to drive design decisions will result in better experiences for users.
![](https://uxpamagazine.org/wp-content/uploads/2017/02/Digital-and-Marketing-Asset-Management-FI-1.jpg)
“Digital and Marketing Asset Management” includes an overview of relevant technology and how it fits into digital marketing organizations. The book also includes tips for making a business case for DAM and how to evaluate related vendors. Learning about DAM will be useful to UX professionals who find themselves working alongside digital marketers or in…
![](https://uxpamagazine.org/wp-content/uploads/2014/02/7.2_beers_feat.jpg)
Evolving our customer-centric tools forms the basis for mutual understanding and challenges us to find the optimal moments for integration.
![](https://uxpamagazine.org/wp-content/uploads/2014/02/7.2_buckner_feat.jpg)
Measuring quality means knowing definitively that your online product will meet clearly defined business objectives and finding the right tools to measure against those objectives.
Brand-building is aligning the design of customer touch points with business strategy. Alignment is created by asking for collaboration among all the specialists working on the brand.
![Magazine cover](https://uxpamagazine.org/wp-content/uploads/2013/05/2005fall-feature.jpg)
From living wills to managing your UX business, global UX and e-learning websites. (Articles available in PDF format)