Journey maps are a powerful tool that can help define a complex user landscape, attain user and stakeholder buy-in, and empower problem solving.
Libraries are increasingly seeking UX expertise to help them better serve the public.
Big data can provide behavioral patterns from thousands of people. These patterns can be searched and indexed and used to identify usability issues and eliminate user frustration.
As UX professionals we need to serve as gatekeepers to properly handle ethical challenges when using videos of users’ participation within large sample new research tools.
A review of Validating Product Ideas Through Lean User Research by Tomer Sharon. Guidance for why, when and how to conduct user research for product design.
Understanding the progression of products and human behavior according to the Kano model—customer satisfaction measured via five categories—can help you refresh personas.
A research team learns how to incorporate qualitative research methods into their work by examining user perceptions of and experiences with cybersecurity.
An innovative civic data collection tool, Civic View combines video footage and GPS tracking to give citizens a more immediate voice in city government.
A step-by-step guide on how to conduct qualitative research for times when your UX researcher is not available.
User group conferences can provide great opportunities to reach qualified prospective research participants in a single location—a potential goldmine for collecting rich user data.