A well planned content strategy serves as both a guide for content development and delivery and as a device to hold organizations accountable to broader goals.
Nikki Kerber
Nikki Kerber is a user experience designer and digital strategist applying her knowledge and insight to government agencies and nonprofit organizations. Nikki holds a master’s degree from the University of Baltimore in Interaction Design and Information Architecture and is an active member of the UX community. She leads the Washington DC’s World IA Day.