Articles about Content & Content Strategy
Stop Admiring the Problem: Getting Traction with Your Content Strategy
Implementing effective content planning processes, that incorporate understanding of real users’ needs, to create usable content strategy and cohesive customer narratives. [Read More]
Meeting Your Mission: A User-Centered Approach to Content Strategy
A well planned content strategy serves as both a guide for content development and delivery and as a device to hold organizations accountable to broader goals. [Read More]
UX Advocacy in a University Context: Strategies and Tactics for Multiple Stakeholders
Designing university websites presents a complex set of challenges. Being methodical in identifying internal and external users, and understanding operational, tactical and strategic considerations is essential. [Read More]
Reality Check: High Fidelity Content Enhances the Design Process
New tools for high fidelity prototypes make it critical to test with equally polished and realistic content. [Read More]
What to Write: Communicating Based on User Need
Corporate writers explain six reasons why people read documentation, and how the writer's style of writing changes based the user's need and motivation. [Read More]
Nonprofit Peer-to-Peer Fundraising Websites: Designing for Effectiveness
When you design a website for a fundraising event, there are many roles to consider, each with different needs. Untangling the relationships and roles is the critical first step. [Read More]
Bridging the Content Gap: Ten Ways to Motivate People to Produce Good Web Content
This article provides ten tips to help motivate content producers to create high-quality content. With the right plan and approach, content production needn’t delay a project. (Full article available in English and Español) [Read More]
Letting Go of the Words (Book Review)
A review of Letting Go of the Words: Writing Web Content that Works (2nd edition) by Janice (Ginny) Redish.
In this seminal book, Ms. Redish brings together Content Management, clear writing, and usability testing, with helpful examples, case studies, and stories. [Read More]
User-Generated Content and Future Challenges: New Kinds of Communication
The triumph of user-generated content has created critical new challenges for UX practitioners, primarily how to deal with the massive amount of content being produced. [Read More]
What’s News: Simplifying Web Design and Management
Platformic is making breakthroughs in web management usability, thanks to its ability to develop CSS without needing a programmer or web design software. [Read More]
What’s News: Lassoing the Web
A product called Twine, currently in beta testing, aims to help users keep track of online information and make them available for easy retrieval and sharing. [Read More]
