Articles by Chris Nodder
Chris Nodder is an independent UX consultant and writes about research and design techniques for agile UX teams at QuestionableMethods.com. He was previously a director at Nielsen Norman Group and a senior user researcher at Microsoft. Chris is the author of the new book Evil by Design.
Evil by Design? How Interaction Design Can Lead Us into Temptation

A look at four persuasive design patterns that persuade and entice people to move from browsing to buying, effortlessly. [Read More]
Gaining User Trust: Research and a Secret

A good user experience for trust and privacy decisions depends on making it SECRET: scoped, equitable, contextual, responsible, emotional and timely. [Read More]