Articles about Surveys
Writing Usable Survey Questions: 10 Things All UX Researchers Should Know

By following a few simple guidelines, you can create surveys that are more usable for your participants and will generate more useful data for you. [Read More]
Service Design in Long-term Oriented Cultures: How to Handle “Oh Snap” Situations

Cultural differences between Western and Asian countries can impact how customers perceive service failures. Understanding these differences can have a large impact on your business. [Read More]
Max Diff Survey: Informing Design, Driving Strategy, and Facilitating Collaboration

Max Diff surveys answer design questions and drive strategic direction. The collaborative approach invites team members to feel ownership over the results. [Read More]
Customer Feedback: Collecting In-Context Product Insights

Creating an effective customer feedback system requires an understanding of the data provided by analytics but also an understanding of the user and business goals. [Read More]
“Do you trust me enough to answer this question?” Trust and Data Quality

A question is part of a social exchange. If users trust your organization and your motives for asking, they will be much more willing to answer. [Read More]
Mobile Data Collection

Save time and minimize errors in surveys using a comprehensive mobile-based solution that makes it easier for researchers to collect reliable field data. [Read More]
What Do You Mean? How to Write Good Questions
When designing forms, a background in survey methodology and social research can facilitate a transition into user-centered design. [Read More]
Zooming In and Zooming Out: Real-life Customer Experience Research

Evolving our customer-centric tools forms the basis for mutual understanding and challenges us to find the optimal moments for integration. [Read More]
Using Quick Surveys for Website Task Analysis

End-user task analysis data is critical in designing or redesigning websites. With tight budgets, quick, high-quality online surveys are a good way to gain this data. [Read More]
Power Play (Issue 3.3)

Games, gamers, emotions and storytelling. (Full text not available) [Read More]