Learn how cognitive interviewing can improve your surveys so you really get the data you need. Surveys are a common method for collecting data from users. To ensure you get the data you want, you must ask questions that truly reflect your research goals. Cognitive interviewing is a useful method for evaluating how well users…
By following a few simple guidelines, you can create surveys that are more usable for your participants and will generate more useful data for you.
Cultural differences between Western and Asian countries can impact how customers perceive service failures. Understanding these differences can have a large impact on your business.
Max Diff surveys answer design questions and drive strategic direction. The collaborative approach invites team members to feel ownership over the results.
Creating an effective customer feedback system requires an understanding of the data provided by analytics but also an understanding of the user and business goals.
A question is part of a social exchange. If users trust your organization and your motives for asking, they will be much more willing to answer.问题并非只是问题。它是社会交流的一部分，是一种发生在用户与组织之间的对话，用户对组织有所期望，希望通过这种对话达到自己的目的。질문은 그냥 질문이 아니다. 질문은 사용자가 조직으로부터 기대하는 것과 그 대화에서 성취하고자 하는 것의 정황에서 발생하는 사회적인 교환의 일부이면서, 대화이다.Uma pergunta faz parte de uma troca social. Se os usuários…
Save time and minimize errors in surveys using a comprehensive mobile-based solution that makes it easier for researchers to collect reliable field data. 传统的数据收集技术（例如使用纸和笔）可能很耗时，并且带来与数据精确性相关的多种缺点，尤其是在现场研究时。펜과 종이를 이용한 전형적인 데이터 수집 방법은 시간을 낭비하며 데이터 정확성, 특히 현장 조사에서 사용할 경우에는 몇몇 결점 이 있습니다.Economize tempo e minimize erros em pesquisa usando uma solução abrangente baseada em…
When designing forms, a background in survey methodology and social research can facilitate a transition into user-centered design.
Evolving our customer-centric tools forms the basis for mutual understanding and challenges us to find the optimal moments for integration.
End-user task analysis data is critical in designing or redesigning websites. With tight budgets, quick, high-quality online surveys are a good way to gain this data.