面向未来的方针是以开发人员的观点着眼于结构，分别考虑模型、各种界面视图和控制交互。要使内容面向未来，您不仅需要致力于草拟和设计界面，更需要规划和创建内容结构。通过为在所有设备、发布平台及将来的内容渠道上提供有用的内容建立坚实的基础，这一方法会让公司及其用户受益。
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Mike AthertonMike Atherton is a veteran information architect and content strategist. For over 20 years he has helped teams, large and small, deliver better-structured, more-engaging digital products and services. He has worked at design and communication agencies as an in-house lead at the BBC and Huddle, and served as lead instructor for General Assembly’s UX Immersive program. Twitter: @mikeatherton
Carrie HaneCarrie Hane is a content strategy consultant working with web and content strategy, usability, and digital transformation, helping agency and in-house teams create processes that stick. For over 15 years she’s brought clarity, consistency, and common sense to content management and been an advocate for practicality, strategic nagging, and getting things done. Twitter: @carriehd
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