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UX Research in the Top 3 Economies in Latin America: What You Should Know

Learn how to effectively conduct UX research in Brazil, Colombia, and Mexico including tips for screening, translation, running the study, observation, and interface design.了解如何在巴西、哥伦比亚和墨西哥有效地开展用户体验研究,包括参与者筛选、翻译、现场调查、观察和界面设计方面的技巧。스크리닝, 번역, 현장 조사, 관찰, 인터페이스 디자인을…

Choosing the Right Research Method: Easy as A, B, C

Choosing the right research methods means doing what makes sense given the questions and the constraints. Start with a simple discussion of ABCs:Attitude, Behavior, Comprehension.选择正确的研究方法也就是在特定的问题和限制条件下选择合理的研究方法。首先简单地讨论一下 ABC:态度 (Attitude)、行为 (Behavior)、理解力 (Comprehension)。적절한 연구…

Customer Councils: A Research Tool for Agile Development

Customer Councils help ensure quality user research in an Agile development culture. They provide both strategic insight and practical usability feedback throughout a project.客户委员会有助于确保在敏捷开发文化中实现高质量的用户研究。 客户委员会不但能够提供战略方面的洞察力,还能在整个项目中提供实际的可用性反馈。고객 위원회는 애자일 개발…