Usuários como cocriadores: design de jogos centrado no jogador

Incorporar as opiniões e contribuições dos jogadores ao design do jogo torna mais fácil projetar em um processo ágil e, ao mesmo tempo, melhora os jogos. Este artigo parte das três etapas de design de jogos de Ernest Adams (Conceito, Elaboração, Ajustes), adicionando uma quarta etapa de Desenvolvimento Ágil, para torná-lo mais centrado no usuário e criar uma melhor experiência para o jogador.

O artigo completo está disponível somente em inglês.

Vita, J. (2014). Usuários como cocriadores: design de jogos centrado no jogador. User Experience Magazine, 14(1).
Retrieved from http://uxpamagazine.org/users-as-co-creators/?lang=pt

4 Responses

  1. Thanks Jane for this great article on Co creation of game design. These principles outlined can be used not only for game design but other services as well. We are seeing better service creation by business including their customers in the creative process.

    • Jane Vita disse:

      Thanks Chris for your comment! That is true, the approach is relevant to other industries as well. Actually this is all part of the big business transformation we are going through. No matter what, customers are always the focus.

  2. Great article! Thoght through, interesting approach and last not least inspiring!! Despite other things, I really like your point about seeing the player experience as a whole experience cycle, to think outside of the game and consider the player in others aspects of the business. I think that is an essential to the design process.

    • Jane Vita disse:

      Hi Eva! Thanks for you comment!
      Yes, the whole experience cycle is something really important to consider. It is a pitch that sometimes business professionals doesn’t understand that and don’t invest in other phase of the relationship with their customers, as engaging through their services, giving them power to advocate their brands.