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Ethnographic Research: Business Value

Knowing why people act, feel, think, experience, and choose the way they do gives us rich cultural insights to inform design or to build meaningful, empathetic user experiences.了解人们为什么会产生各种行为、感受、想法、体验并选择自己的做法,能够从文化角度为我们带来丰富的洞见,从而能够以此为依据设计或构建有意义和能够引起共鸣的用户体验。왜 사람들이 특정한…